The Challenge
High fees and slow integrations with outdated payment gateways
In February 2024, three friends—Lana, Ahmed, and Sami—transformed their homemade eyebrow lifter formula into LAS Club, a clean, vegan beauty brand. The social media buzz surrounding their flagship product, the natural eyebrow lifter, inspired them to launch an e-commerce website.
Having struggled with high fees, complex integrations, and poor support from international payment gateways in previous ventures, the founders knew they needed a reliable, cost-effective payment partner for LAS Club. Their priority was a seamless checkout experience that could be set up quickly, minimize delays, and allow them to focus on growing their brand.
The Solution
Faster checkouts online and in person with Ziina
At a Ripe Market event, Sami noticed many vendors were using Ziina’s QR stands. Encouraged by the repeated recommendations of seasoned entrepreneurs and the appeal of Ziina’s sign-up bonus, Sami decided to partner with Ziina for LAS Club’s e-commerce needs.
LAS Club registered with Ziina in just two working days and integrated the payment gateway on their Shopify website in less than five clicks.
I wanted to seek advice from someone solving the same challenges as us, and Ziina kept coming up. The integration process was so easy. It took five clicks and no technical understanding. The website checkout experience is critical to our success, and I am grateful Ziina made it so convenient. As an entrepreneur navigating complexities all day long, the simplicity with Ziina was a huge relief!
Sami Salem, Co-founder
With Ziina’s branded QR stands to capture in-person payments at pop-ups and events across the UAE, customers could simply scan the QR code and pay instantly using Apple Pay, Google Pay, or credit/debit cards, making their experience seamless. Adopting Ziina’s fast and simple Shopify integration improved LAS Club customers' e-commerce experience and satisfaction, leading to increased sales.
The Results
E-commerce success and scalable growth
In just eight months, LAS Club sold over 4,000 units of its flagship product, a milestone fueled by Ziina's innovative payment solutions. With Ziina’s simplified Shopify integration for online checkouts and the ease of their branded QR stands, Ziina empowered LAS Club to meet the increasing market demand. Their partnership resulted in a remarkable 40% month-on-month revenue growth, allowing LAS Club to grow its brand and confidently scale its operations.
With Ziina, regardless of the channel, whenever there is intent to pay, Ziina has allowed us to capture it! It feels like a magic trick because there are endless ways to convert the customer. Because of our partnership with Ziina, we’ve been able to fully capture the demand in the market.
Sami Salem, Co-founder
